In this image push notification, Uber Eats sent an offer to drive loyalty and remind its user with this delicious offer (and pic to tantalize their tastebuds) with previous purchase they made with this restaurant.
We we think this push notification is good
This push notification is effective because it combines past purchase behavior, localized relevance, and a visually rich presentation to drive repeat engagement. By referencing a specific restaurant the user has previously ordered from, Uber Eats anchors the offer in demonstrated intent, making the promotion feel personalized rather than broadcast. The 2-for-1 incentive is immediately clear and compelling, while the limited-time framing encourages timely action without feeling overly aggressive. The inclusion of a rich image showcasing the food further reinforces desire and reduces uncertainty about what the user will receive. Overall, the notification succeeds by blending behavioral personalization, strong visual appeal, and a clear value proposition to strengthen loyalty and prompt repeat orders.
Discover more from Really Good Notifications | Push Notifications & CTAs examples
Subscribe to get the latest posts sent to your email.

