Too Good To Go nudges you to discover Push Notification

This push notification is effective because it immediately grabs attention with a relevant question (“New spots?”) and a clear, enticing emoji (croissant). It highlights a key benefit: new bakeries “near you” have joined, appealing to users looking for local options and variety.

The message clearly communicates the value proposition by suggesting practical uses for the food (“Good for breakfast, pastries for the weekend, or bread for the pantry”), making the offer tangible and desirable. Finally, it provides a direct call to action (“Tap to see”), making it easy for the user to engage. Its concise and benefit-driven nature makes it a good example of an engaging push notification.