Swiftkey’s push notification lets their users know of a cool new feature

This push notification from Swiftkey gives their users a heads up of a new feature with brand new tech to help them infuse more creativity and spice up their texts.

Why we think this push notification is good

It’s effective due to several factors. It clearly introduces a new and exciting feature, “Image Creator,” and highlights its core benefit: “Transform Words into Art.” The use of the paint palette emoji (🎨) is visually engaging and immediately conveys the creative nature of t🎨he feature.

The message is concise, action-oriented, and emphasizes ease of use, stating it’s “just a click away” and integrated with existing popular features like GIFs, stickers, and emojis. The concluding call to action, “Bring your ideas to life visually!”, provides a compelling and benefit-driven reason for users to engage with the new functionality.